Zest 2.0 - Product Stars
Best products of June 2018

Zest 2.0

High fidelity marketing content stream

Upvotes 570 PH Page >
Yam Regev
Maker
Yo, fellow hunters :) We’re melted just from the idea that Zest is being hunted again. WOW! JUST WOW!! **Short and interesting** Zest is a high-fidelity marketing content stream, co-distilled by a tribe of marketers. Our mission is to make sure you receive only top quality marketing content and kill the information overload that’s wasting your time. Since Zest launched here last year, 17k WAU have joined us on Zest’s Chrome new tab extension. It felt natural for our next step to be making distilled professional knowledge accessible to everyone and on all devices and browsers. So now we are launching Zest’s Content Stream via web and mobile friendly sites. WOO HOO! **Longer and more interesting** We’ve really had enough of information overload, so we eventually began plotting ways to kill it. After investigating the issue a bit deeper, we realized information overload is here to stay. Bummer. We also realized that information overload wasn’t the real problem. The REAL problem was finding the way to filter and distill all that excess information into valuable knowledge. Let me ask you: How do you discover and consume the most valuable content for you? --- Maybe you save content on “read later” apps? Have you ever read everything in your read later collection? If not, you aren’t saving that relevant and actionable content for later but putting it in the content graveyard. --- Do you follow industry leaders on LinkedIn? Or maybe you like relevant pages on Facebook and create lists on Twitter? The algorithms of these centralized platforms are designed to grab your attention not discern the quality of the content. They give you the content they think you WANT-- not the content you NEED. --- Do you subscribe to a ton of blogs to keep on top of what is happening in marketing? Ask yourself: have you truly felt an improvement as a professional with these blogs flooding your inbox with articles every day? --- What about searching on Google? This is the classic needle in a haystack situation, right? Besides, in most cases, the articles you find are the ones from sites with the best SEO support. So, murderous thoughts aside, how did we solve the dual problem of information overload and lack of knowledge distillation? Zest combines the power of humans and technology to concentrate the best knowledge for our users. We created a multi-level, human-based content moderation process. Zest’s entire structure is comprised of volunteer-experts who distill the content that other members have suggested. Then, the machines take over over: Once distilled, the Zest engine tags each piece. New selections from the Zest tribe are continually being added and sorted by topic, creating a refreshing) continuous learning experience for our end users. +++++++++++ Thoughts and feelings are more than welcome <3 Yam Regev Co-Founder & CEO Zest.is
Abadesi
@yam_regev Would be great to see a TLDR version of your comment for the time poor.
Yam Regev
Maker
@abadesi I added a **Short and interesting** section at the top. Saw it?
Mat Silva
@yam_regev @abadesi time poor 😂. I am stealing that.
Bambi Weavil
@yam_regev I love Zest and have made it my chrome tab but I don't get to check out all the articles as much as I should. The content is always amazing. If I could aggregate it where I can read it in a digest format or some other way, I'd love that too.
Yam Regev
Maker
@bambi_weavil Great feedback. You mean to save things for later and then consume them on the right time for you (for instance)? Or do you mean that we will choose the best X articles for you on a daily basis? Or both... ? =)
Bambi Weavil
@yam_regev Both would be amazing. I'd unsubscribe from all of my emails if I had this, seriously. It's that good of curation.
Yam Regev
Maker
@bambi_weavil Going to screenshot your comment and sent it to the Zesteam. It's exactly why we are here <3
Abadesi
@yam_regev ooh yes I saw it now, thanks 😊
Abadesi
@yam_regev @matsilva It's an accurate description for most of us these days 🤓
Sunil Neurgaonkar
Woot Woot!!!
Yam Regev
Maker
@sneurgaonkar Exactly what we said this morning!!
Nichole Elizabeth DeMeré
Maker
@sneurgaonkar Thanks for your support! 😎
Yair Kivaiko
Been using this since day one of the Chrome add-on. By far, the best tool for every marketer out there to keep up on what's important. Love it! 5 stars! Thumbs up!
Yam Regev
Maker
@kobaiko YESSSSSSSSSSSSSSSS!!!!
Nichole Elizabeth DeMeré
Maker
@kobaiko Amazing!! So happy you love Zest. 😊
Yair Kivaiko
@nikkielizdemere So happy Zest loves me back ;)
Vlad Calus
This is awesome, have been using Zest already for a few months!
Yam Regev
Maker
@vladcalus And we love you for that <3
Nichole Elizabeth DeMeré
Maker
@vladcalus That's so cool!! Do you have a favorite category on Zest? 😊
Vlad Calus
@nikkielizdemere obviously, social media 😅
Haim Pekel
Got a phone and no Zest mobile feed on it? For shame...
Yam Regev
Maker
@haimpekel Ha!!
Tomer Aharon
Woohoo! Slickkkk :)
Yam Regev
Maker
@tomer_aharon Right?!?!?!?!?
Robert Nachum
I love your product and your story. I've been using Zest for a long time, and I can say that it's probably the best way to find content that's related to the marketing world. If you're a marketer, you have to try Zest.
Yam Regev
Maker
@robertnachum7 You got it right, brotha!!! <3
Massimo Chieruzzi
Great job @yam_regev Love Zest, it has quickly become my n. 1 source for marketing news + a great advertising channel!
Yam Regev
Maker
@massimocw I wish I could tag my mom on this comment, Massimo.
Nichole Elizabeth DeMeré
Maker
@massimocw We love that you're an active member of our community. 💛
Roy Hermann Ueland
This has been my favorite product for the last few months! What an amazing team and excited for the launch 💪🏻💪🏻
Yam Regev
Maker
@roy_hermann_ueland WOOOHOOOO!!! Thanks Roy =)
Nichole Elizabeth DeMeré
Maker
@roy_hermann_ueland Thanks so much, Roy! What do you think so far? 💛
Roy Hermann Ueland
This has been my favorite product for the last few months! What an amazing team and excited for the launch 💪🏻💪🏻
Nichole Elizabeth DeMeré
Maker
@roy_hermann_ueland So awesome to know that, Roy!! Happy to have you as a part of our community. 💛
Omri Shabi
Priceless say no more.
Yam Regev
Maker
@omrishabi A ton of love right back at you
Scott Bowler
Any plans for an Android app? :)
Yam Regev
Maker
@scotty_bowler And an iOS one. We will learn how pro marketers consume their knowledge and interact with the mobile Stream. It will help us to quickly deploy and polish the mobile app
Eytan Buchman
I've been a Zester for as long as I can remember (I have very poor memory, to be fair), and it's stuck out as the number one way I consume marketing information. It just works. And while I didn't think I would ever give up allll my new tab plugins, I did. And haven't looked back. @yam_regev, what's one thing you discovered about marketing to marketers that surprised you in the process?
Yam Regev
Maker
@eytanbuchman We love you sooooo much, Eytan! The most amazing thing we discovered is that marketers are so keen to help each other distill information overload to professional knowledge. It's blowing our mind on a daily basis, really.
Yaniv Goldenberg
I probably said it before but I’ll say it again . . . I use it constantly! @yam_regev, @idan_yalovich Thanks so much for all your hard work 🍋🤟
Yam Regev
Maker
@idan_yalovich @yanivgoldenberg Thanks for being part of our yellow journey. Much love!
Nichole Elizabeth DeMeré
Maker
@yam_regev @idan_yalovich @yanivgoldenberg Heck yeah! 🙌
Erez Gavish
Great content and a beautiful product. Love it!
Yam Regev
Maker
@erezgavish You doll!!
Alon Vitenshtein
Amazing job @yam_regev and team!! I love it, your curation engine is magical. How do you do it? Haven't been disappointed once with the quality of the reads! Sooo excited with this latest launch, good luck!
Yam Regev
Maker
@alonviten Amazing comment, man!!! Thanks for being with us for soooooo long. It says it all
Gal Dubinski
^ Zest fanboy. Love the product, good luck with the launch :)
Yam Regev
Maker
@galdubinski Thanks mannnnn!!
Nichole Elizabeth DeMeré
Maker
@galdubinski Aww, I love that phrase, Zest fanboy. How cool. 😊
Nader J Aboulhoson
I have been using zest for a long time now and it truly has amazing content.
Yam Regev
Maker
@nader_j_aboulhoson Digital fist bump, Nader?
Baptiste
Congrats guys! That's really coool!
Yam Regev
Maker
@baptistedebever Cheers, Baptiste <3
Ethan Chernofsky
Brings good high quality content. Simple value proposition that they execute on very well.
Yam Regev
Maker
@ethan_chernofsky right and to the point. Thanks mannn!!
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