The Buttermilk Company 2.0 - Product Stars
Best products of August 2018

The Buttermilk Company 2.0

Make fresh Indian food in 5 minutes.

Upvotes 401 PH Page >
Mitra Raman
Maker
Hi PH! I'm super excited to relaunch Buttermilk here + share all of our exciting updates with you. First things first, we're offering a special 15% discount on all first orders of $30+ with the code 'PHBUTTERMILK15' (https://thebuttermilkco.com/discount/PHBUTTERMILK15) We've made some pretty significant changes while keeping the core value of our product the same: help people feel at home wherever they are. Since we crowdsource our recipes from real people in the community, rest assured that our food is 100% authentic + will always give you that home-cooked taste. Most importantly, we've listened to our customers and delivered: - Double the portion sizes in each packet for the same price. - Variety! We introduced Chana Masala, Coconut Chutney, Quinoa, and Brown Rice last month, and have 8 more recipes in the pipeline. - Subscriptions to your favorite dishes (no minimums) for every 1-4 weeks. All subscriptions get 10% off and free shipping on every delivery. - New packaging that highlights nutrition facts and spice levels. - Recommended packs to help you decide what to get based on your preferences + lifestyle In other exciting company news, we were accepted into Y Combinator's S18 batch this past May! It's been a crazy fun summer + I can't believe it's almost coming to a close already. We have more exciting things coming up soon, so thank you for being a part of the Buttermilk journey! www.thebuttermilkco.com
Dmitry Gorbunov
@mitraraman What bout delivery outside US? Russia eg?
Mitra Raman
Maker
@graciasterminator unfortunately not at the moment! Hopefully soon :)
Alex Abdo
@mitraraman Hey Mitra, it looks like you meant to put 'PHBUTTERMILK15' instead of 'PHBUTTERMILK5', just wanted it to give you the heads up. I'm putting in my first order for the Buttermilk Suite #2 right now! :)
Mitra Raman
Maker
@alexabdo1 OMG you're right!! Thank you for pointing that out, just updated!!!
Alex Abdo
@mitraraman No problem! Also another thing I noticed: when I use the 15% off, it negates the Free Shipping on my order for the Buttermilk Suite #2 and actually ends up costing more than not using the discount at all ($5.70 saved with discount, but $5.95 shipping)
Mitra Raman
Maker
@alexabdo1 unfortunately, yes. The discount is a great opportunity to get more than the sampler if you're interested, though!
Alexandra Botez
I cannot wait to try the new recipes added this month! Looking forward to using the discount code ^_^
Mitra Raman
Maker
@alexandrabotez Thank you so much!!
Daryna Kulya
Looks amazing, congrats! Just ordered my high protein pack 💪 Can't wait!
Mitra Raman
Maker
@darynakulya thank you!! Can't wait for your feedback.
Tyler Hedrick
Buttermilk is so awesome! I love the new portion sizes and packaging. The daal in particular is super delicious. Very excited to try out the new recipes!
Mitra Raman
Maker
@tyler_hedrick Thank you :) Can't wait for you to try the new ones, too!
Tristan Pollock
Mmmmmm :)
Mitra Raman
Maker
@writerpollock exactly what I say every time I make one of our packets :)
Shubhankar Kahali
Gotta try this cause I already miss home!
Mitra Raman
Maker
@xedro I know the feeling!! Hope you do + let us know how you like it!
Braunson Yager
No Canadian shipping, bummer.
Mitra Raman
Maker
@braunshizzle Sorry about that :( Hope to get to international shipping soon! With a perishable product it's quite difficult.
Andrew Egenes
Great, now I'm going to be tempted to eat Indian for every meal every night of the week. 🥥🌶️
Mitra Raman
Maker
@aegenes haha probably! It's just too convenient/affordable/delicious not to!
Ben Rosen
Really cool! My wife and I have just started making Indian food (it's our favorite) so this will totally come in handy.
Mitra Raman
Maker
@rosen Thank you! That's awesome to hear, what are your favorite dishes? Hope Buttermilk becomes a good addition to your menu.
Ben Rosen
@mitraraman nothing on earth tastes as good as chicken korma :)
Ben Rosen
@mitraraman - "chicken" for this product
[deleted user]
loveeee Indian food!
Mitra Raman
Maker
@petros us too :) Give us a try + let us know what you think!
Gavin Gleeson
Cool, but Product Hunt for this? Interesting
Mitra Raman
Maker
@ggleeson01 It is a product after all :)
Karen Tejarat
it's perfect
Mitra Raman
Maker
@karen_tejarat thank you!!
Ashutosh Priyadarshy
yo how about some pongal and avial? how do you request stuff?
Mitra Raman
Maker
@thepriyadarshy interesting you mention those, they were both on the shortlist for our first products! Noted ;)
Ashutosh Priyadarshy
@mitraraman dope. thanks! I personally will never pay someone for khichidi as a matter of principle (it being the easiest/cheapest food I can make myself) but I am eager to try some of your more involved dishes to improve my dinner time. ive got trying out some of your dishes on my todo list.
Mitra Raman
Maker
@thepriyadarshy can't wait to see what you think!
Gil Akos
Just ordered and looking forward to trying! One suggestion - I love the color palette of the site but the muted color button styling on checkout makes the buttons appear as if there is pending info still to submit.
Mitra Raman
Maker
@gil_akos thank you for your order! That's a great callout, will update it soon! Thanks for the feedback :)
Gabriel Silva
Just tried the new flavors, coconut chutney w chicken made my night!
Mitra Raman
Maker
@gabriel_silva5 thank you! That's a great combination :)
TJ
Just love the packaging and branding. Just could not decide between them all, Just ordered the sampler pack. Just can’t wait!
Mitra Raman
Maker
@tjwise_ thank you so much! Let us know what you think :)
Youssef
One of the joys of cooking (esp. Indian) food is the assembly and understanding of the ingredients. This removes that entirely. Likewise, there are hundreds of products like this in regular grocery stores. Why is this featured on Product Hunt? However, forgetting all of that, the price is an absolute rip-off. For example: $4.50 for 3 portions of rice? Rice which doesn't look like good quality rice, based on the photos. You can buy about 20 portions of high quality basmati rice for that price in any asian food market. Likewise, same with all of the spices. You're paying a 10x mark-up for a no-name brand that just looks cute. I'm really struggling to see the longterm viability or value here.
Mitra Raman
Maker
@ys Thanks for your comment! I'll address your points below: - Our product is specifically made to give you a homemade meal when you don't have the time, ingredients, or energy to make it yourself. We are not posing as a way to learn Indian cooking, but as a way to enjoy it at anytime, anywhere! - You won't find a product like ours in grocery stores. The available options are either frozen or dehydrated meals that lack nutritional value and (usually) taste. Our products are 100% fresh (no preservatives), made from real people's recipes to ensure authentic taste, and use high quality ingredients. We provide the quality and freshness of a meal kit with the convenience of the frozen/microwaveable meals. - Our basmati rice is extremely high quality. We use the same brand as Tilda's Pure Basmati Rice. You can of course purchase larger portions at smaller prices, but our products are for those people who prefer to only have as much rice on-hand as they need at the moment. It's not for everyone, and that's ok! - Our products aren't just spices. You get everything you need for the meal, made from scratch and prepped by us in our kitchen so that you can just add hot water to complete the dish. For instance, our daal packet includes: pressure cooked lentils mixed with fresh tomato, homemade ginger paste, and fresh seasoning using local, high quality ingredients. If it were just spices, I agree it would be too expensive. But it isn't :) - We are the alternative to the microwaveable packaged meals you usually go for now, because we don't believe that convenience and quick preparation should come at the sacrifice of quality and taste.
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